Main Responsibilities

• Develop and deliver the annual marketing and communication strategy across the group.
• Manage the Marketing and Communications budget.
• Manage resources to meet the marketing and communication plans across the Group, to ensure that company branding and promotion is consistent with the overall brand message.
• Develop effective and attractive ways of communicating internally and externally e.g. Newsletters/Surveys.
• Review and improve the quality of marketing tools – website, brochures, presentations etc.
• Effective project management of third parties both internal and external to deliver the marketing plan.
• Manage the client feedback process (netpromoter scores), collating results and presenting them to the Board.
• To be responsible for the management and content of bids for potential acquisitions.
• To be responsible for the development and management of investor communication packs.
• Plan, prepare and manage the publication and distribution of publicity materials.
• Maintain and update advertising and profile listings online (e.g. The Knowledge).
• Devise marketing campaigns and marketing literature to support new internal and external concept/product launches.
• Keep website up to date including imagery /content and Investors section.
• Lead ongoing development of the website including SEO optimisation/Key words.
• Direct and Manage social media content.
• Manage and Deliver award submissions and any company Events.
• Analyse the impact of marketing campaigns and prepare measurement reports.
• Liaise and coordinate press, PR activities, Meetings and Event Management.
• Generate positive PR and build relationships and managing Sponsorships/ Partner relations (e.g. Production Guild).